Becle stock carries Q2 sales decline into October trading

Published on 10/05/2026 at 11:22 | Editorial responsibility: Rafael Müller, Editor-in-Chief AD HOC NEWS

Becle stock was last at MXN 14.03 on October 2, 2026, after second-quarter sales fell 13.9 percent year over year. Analysts list an average target of MXN 19.245.

Becle (Jose Cuervo), MX01CU010003, Illustration mit AI erstellt.

Becle (Jose Cuervo) (ISIN MX01CU010003) was last at MXN 14.03 on the BMV on October 2, 2026, with the shares down MXN 0.04, or 0.28 percent, in the latest session. The second-quarter figures show why the tequila producer remains under pressure: net sales fell 13.9 percent year over year to MXN 9,865 million, according to Momento Corporativo on September 22, 2026.

North America drives the pressure

United States and Canada net sales declined 20.5 percent to MXN 5,343 million in Q2/2026, while the company's total volume fell 6.7 percent to 6.03 million nine-liter cases, Momento Corporativo reported. The contrast inside the business is important: Mexico sales rose 1.8 percent to MXN 2,919 million, while organic sales growth reached 5 percent.

Profitability weakened alongside sales. Q2 net income fell 29.6 percent to MXN 1,413 million, and EBITDA declined 23.4 percent to MXN 2,057 million, with the EBITDA margin moving from 23.4 percent to 20.9 percent, according to Momento Corporativo.

Analysts see recovery potential

The analyst view is more constructive than the recent operating trend. Investing.com lists a Neutral consensus based on 11 analysts, including 3 Buy, 6 Hold and 2 Sell ratings. The average 12-month price target is MXN 19.245, with published targets spanning MXN 12 to MXN 34.

At MXN 14.03, the stock was 27.09 percent below that average target. The more immediate operational test is the United States distribution realignment, which management has described as progressing as planned while inventory levels normalize, according to Tequila Watch.

Stock remains near its yearly floor

Becle's MXN 14.03 last price stood 44.52 percent below its 52-week high of MXN 25.29 and MXN 0.96 above the low of MXN 13.07, both as of October 2, 2026. The market capitalization was MXN 50,384.2 million and trading volume reached 1,105,312 shares on the same date.

The next scheduled checkpoint is the third-quarter report on October 29, 2026, according to Momento Corporativo. That report should show whether the weaker North American sales trend is easing while Mexico continues to provide support.