Alibaba partners with Nets. Alibaba stock gains 1.75 percent

Published on 10/05/2026 at 11:24 | Editorial responsibility: Rafael Müller, Editor-in-Chief AD HOC NEWS

Revenue rose 9.00 percent in fiscal 2027's first quarter. Alibaba stock costs EUR 95.75 on October 5, 2026 versus EUR 94.10, plus 1.75 percent.

BABA, US01609W1027, Illustration mit AI erstellt.

Alibaba Group Holding Limited (ISIN US01609W1027) was trading at EUR 95.75 at Lang & Schwarz on October 5, 2026 at 11:13 a.m. CEST, up 1.75 percent versus the EUR 94.10 prior close. The company announced a strategic multi-year technology and cloud partnership with the Brooklyn Nets on September 28, 2026, according to Alibaba Group.

Cloud technology reaches live sports

The agreement makes Alibaba an Official Technology and Cloud Partner of the Brooklyn Nets and an Official Jersey Patch Partner for the team's 60th anniversary season. Beginning with the 2026-27 NBA season, Alibaba's technology will power a Real-Time 360 Replay system at Barclays Center, while the Nets Figure Lab will create personalized collectible cards.

The partnership gives Alibaba a visible showcase for cloud infrastructure, artificial intelligence and digital fan experiences outside its core commerce markets. The companies plan to test and scale technology and marketing applications across the season, linking the event to Alibaba's broader effort to turn AI capabilities into commercial use cases.

Revenue grows as profit contracts

In the first quarter of fiscal 2027, revenue increased 9.00 percent year over year to RMB 268.95 billion, while net income dropped 75.00 percent to RMB 10.44 billion, according to Beancount in its September 14, 2026 analysis of the June 30, 2026 quarter. The contrast is central to the stock story: sales are expanding, but the cost of AI infrastructure and other investments is weighing on reported profitability.

AI Cloud and Compute Services revenue grew 45.00 percent year over year to RMB 48.44 billion in the same quarter, while AI-related product revenue reached RMB 12.38 billion, according to Beancount. That growth supports the strategic logic behind the Nets deal, although the company must convert expanding AI usage into durable earnings.

Analyst optimism meets insider selling

MarketBeat reported on October 2, 2026 that 20 analysts carried a Moderate Buy consensus and an average 12-month price target of USD 186.33. The same MarketBeat overview listed a USD 135.00 low target and a USD 225.00 high target, underscoring the wide range of expectations around Alibaba's investment cycle.

Near-term sentiment also carries a counterweight. MarketBeat reported that director Fang Jiang sold 885,272 shares worth USD 12.00 million on September 30, 2026, while CFO Hong Xu sold 103,046 shares on September 25, 2026. The report said the transactions were linked to tax obligations from vested equity awards.

Alibaba stock gains 1.75 percent

Alibaba stock was trading at EUR 95.75 at Lang & Schwarz on October 5, 2026 at 11:13 a.m. CEST, up 1.75 percent against the EUR 94.10 prior close dated October 2, 2026. The further course of trading is shown by the continuously updated real-time quote of Alibaba stock.