Sojern California

Sojern and PUSHTech™ Collaborate To Better Support Partners First-Party Data Strategies

already seeing a lift in revenue as a result of implementing a first-party data strategy, strategic planning is vital to stay ahead of changes in the digital landscape. Well versed in helping partners build long-term strategies, Sojern's Travel Marketing Platform grants partners unmatched visibility into travel demand and intelligence for partners to maximise their budget. PUSHTech allows hotels to take control of their database, improve customer communications and increase direct sales.

"Our mission is to help businesses generate more effective, efficient and valuable communications with their customers through the use of automated and intelligent solutions. With a collective goal of better serving the hospitality industry we are pleased to announce our partnership with Sojern," David Ezquerro, Chief Revenue Officer, PUSHTech. "Working together means we can better maintain our philosophy of continuous innovation in the development of an automated marketing, sales and management platform."

As first-party data becomes critical to the hotelier's toolkit the mutually beneficial relationship will enable integration between Sojern's intelligent marketing platform and PUSHTech's platform, all while taking a privacy-forward approach to the safe and secure management of partner data. Hotel partners will benefit from maximised campaign performance, stronger customer relationships and increased revenue, overall increasing direct sales while continuously driving profitability.

About Sojern

Sojern is the leading digital marketing platform built for travel marketers. Powered by artificial intelligence and traveller intent data, Sojern provides multichannel marketing solutions to drive direct demand. 10,000 hotels, attractions, tourism boards and travel marketers rely on Sojern annually to engage and convert travellers around the world.

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