Media, Advertising

LONDON, Mar 22, 2017 - (ACN Newswire) - 20 brands from around the world have been shortlisted for the Warc Innovation Awards, a global search for effective marketing innovation.

22.03.2017 - 15:39:45

Warc Innovation Awards - Shortlist announced

The 25-strong judging panel, chaired by Dana Anderson, SVP and Chief Marketing Officer of global snacks company Mondel?z International, have shortlisted a diverse selection of campaigns from a wide range of territories including Australia, Egypt, India, Lebanon, Slovenia, Taiwan, Thailand, United Arab Emirates, United Kingdom and USA.

The brands and organisations shortlisted this year are AbsorbPlate, Axe, Baheya Cancer Hospital, Bodyform, Bou Khalil Supermarch?, BT Sport, CNCO, Currys PC World, Dyson, Emirates NBD, HELPMET, Inorbit Malls, Lifebuoy, MasterCard, NHI - Daman, Penguin Random House, Vision Australia, Spar Interspar, Toyota and Whirlpool.

The aim of the Warc Innovation Awards, now in their fifth year, is to recognise innovative thinking that delivers tangible results. The top entries will be awarded Gold, Silver and Bronze awards. The Grand Prix for the best overall paper will receive $5,000 and five $1,000 Special Awards recognising specific areas of excellence will be awarded at the judges' discretion for: innovation in a product or service, channel innovation, category innovation, co-created innovation and innovation in a not-profit-campaign.

More information on the shortlisted entries is available to view at www.warc.com/InnovationAwards.prize#shortlist.

About Warc - Ideas and evidence for marketing people

Warc.com is an online service offering advertising best practice, evidence and insights from the world's leading brands. Warc helps clients grow their businesses by using proven approaches to maximise advertising effectiveness. Warc's clients include the world's largest advertising and media agencies, advertisers, research companies and universities.

Warc also publishes leading journals including Admap, Market Leader, the Journal of Advertising Research and the International Journal of the Market Research Society. In addition to its own content, Warc features advertising case studies and best practices from more than 50 respected industry sources, including: ARF, Effies, Cannes Lions, ESOMAR and IPA. Warc hosts three annual case study competitions: Warc Prize for Innovation, Warc Prize for Social Strategy and Warc Prize for Asian Strategy.

Founded in 1985, Warc is privately owned and has offices in the UK, U.S. and Singapore. For more information, please visit www.warc.com.

Source: Warc - Ideas and evidence for marketing people

Contact:
Amanda Benfell
PR Manager, Warc
Email: amanda.benfell@warc.com
Tel: +44 20 7467 8125


Copyright 2017 ACN Newswire . All rights reserved.
@ japancorp.net

Amazon wird sich schwarzärgern, aber …

… wir schenken Ihnen den Report „Börsenpsychologie - Markttechnik für Trader“ heute trotzdem kostenfrei. Normalerweise kostet der Report im Onlinehandel 39,99 Euro.

Sie können sich den genialen Report heute jedoch absolut kostenfrei sichern. Wir senden Ihnen den Report vollkommen KOSTENFREI zu.

Jetzt HIER klicken und dank richtigen Timing reich an der Börse werden!