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Merck Foundation Together With First Lady of Burundi Release ?Plus Qu?une Mere? an Empowering French Song as Courtesy to All Infertile Women in Burundi and Africa

10.06.2019 - 11:37:11

Business Wire India


Plus qu'une mère song by Merck Foundation - Burundi Band

MERCK Foundation Presents "Life Is Bigger" Official Video
Octopizzo ft. Rozzi, Remix of Merck More Than a Mother Song
  • The song has been created by Merck More than a Mother Song Award Winners, a talented band from Burundi under the leadership of First Lady of Burundi.
  • Merck Foundation continues its commitment to raises awareness on infertility with aim to create a cultural shift through art.
?Merck Foundation, the philanthropic arm of Merck KGaA Germany together with The First lady of Burundi and her foundation, Buntu Foundation, released an empowering song, a theme song for Merck more than a Mother campaign as a courtesy to all infertile women in Burundi and Africa. “The objective of the song is to break the stigma around infertility in Africa and rest of the world as part of Merck more than a Mother community awareness campaign,” said Dr. Rasha Kelej CEO of Merck Foundation and President of Merck more than a Mother.

The song has been composed by Merck More Than a Mother Song Award winners, a very talented band from Burundi.

emphasizes, “I thank my sister H.E. MADAM DENISE NKURUNZIZA, The First Lady of Burundi and Ambassador of Merck More Than a Mother for her creativity. This beautiful French Song “Plus Qu’une Mere” which mean “More than a Mother” communicates an important message to the society that women are more than just mothers, they are valuable and productive members in society weather they have children or not. It also speaks about the stigma around infertility, gives an important message that fertility is a shared responsibility and men should support women during their treatment journey. It makes me very happy to discover young African talents and work closely with them to create an important culture shift in our societies.”
 
H.E. MADAM DENISE NKURUNZIZA, The First Lady of Burundi, President of Buntu Foundation and Ambassador of Merck More Than a Mother emphasized, “The objective of this song is to empower infertile women in Burundi and send out the message to the entire African community that infertility is not a stigma. It is our contribution towards Merck More Than a Mother, an important campaign by Merck Foundation.”

“The song addresses infertility stigma with the aim of raising awareness about male infertility and sensitizing the community that #MenToo can suffer infertility not only women, and call upon every husband to share the journey of infertility treatment with his wife,” Dr. Rasha Kelej added.

The band was selected at a special competition held between ten local choir groups from Burundi during the launch of Merck Foundation in Burundi in March 2019.

Merck Foundation has been working at all levels to bring in a cultural shift in the African society and has been advocating for the women who aren’t able to bear children against the discrimination, isolation and violence.

Other than this song, Merck Foundation has launched 14 local songs with famous singers from, Ghana, Rwanda, Kenya, Sierra Leone and Gambia to raise awareness about male infertility and to break the Stigma around Infertile women in Africa such as Tom Close from Rwanda for “Life is bigger” song and Sunita from Gambia for “More than a Mother” song. Moreover, H.E. First Lady of Burundi has composed three songs in French, English and Kurundi.

Merck Foundation has worked closely with local singers in Zambia to create songs that address the same issue to sensitize the community with the aim to break the stigma of infertility and empower infertile women. Another project in the pipeline is Pan African song with six singers from six countries of west and east Africa.

Merck Foundation plans to release these songs to all African TV and Radios soon.

“Art has the capacity and influence to make the problem felt, which further stimulates emotions and leads to engagement and action. Hence we used this medium to address the issue of infertility and stigma attached to it. I personally believe that this song will add significant value to influence the culture change we are advocating in Burundi and rest of Africa,” concluded Dr. Rasha Kelej.
About ‘Merck More Than a Mother’ campaign;
 
“Merck More Than a Mother” initiative aims to empower infertile women through access to information, education and health and by changing mind-sets. This powerful initiative supports governments in defining policies to enhance access to regulated, safe and effective fertility care. It defines interventions to break the stigma around infertile women and raises awareness about infertility prevention and management. In partnership with academia, ministries of health and international fertility societies, the initiative also provides medical education and training for healthcare providers and embryologists to build and advance fertility care capacity in Africa and developing countries.
 
With “Merck More than a mother”, we have initiated a cultural shift to de-stigmatize infertility on all levels: By improving awareness, training the skills of local experts, building advocacy in cooperation with decision makers and by supporting childless women in starting their own small business. It’s all about giving every woman the respect and the help she deserves to live a fulfilling life, with or without a child. 
 
The Ambassadors of “Merck More Than a Mother” are: H.E. NEO JANE MASISI, The First Lady of Botswana; H.E DENISE NKURUNZIZA, The First Lady of Burundi; H.E. BRIGITTE TOUADERA, The First Lady of Central African Republic; H.E. HINDA DEBY ITNO, The First Lady of Chad; H.E. ANTOINETTE SASSOU-NGUESSO, The First Lady of Congo; H.E. REBECCA AKUFO-ADDO, The First Lady of Ghana; H.E. FATOUMATTA BAH-BARROW, The First Lady of The Gambia; H.E. CONDÉ DJENE, The First Lady of Guinea Conakry; H.E. CLAR WEAH, The First Lady of Republic of Liberia; H.E. PROFESSOR GERTRUDE MUTHARIKA, The First Lady of Malawi; H.E. MARIAM MINT AHMAD TEKBER, The First lady of the Mauritania; H.E. DR. ISAURA FERRÃO NYUSI, The First Lady of Mozambique; H.E AÏSSATA ISSOUFOU MAHAMADO, The First Lady of Niger; H.E FATIMA MAADA, The First Lady of Sierra Leone; H.E. AUXILLIA MNANGAGW, The First Lady of Zimbabwe; H.E. ESTHER LUNGU, The First Lady of Zambia.
 
Also, part of the campaign is our Merck Embryology & Fertility Training Program, a three-month hands-on practical course in partnership with IRSI, Indonesia, IIRRH, India and Manipal Academy of Higher Education (Manipal University), India to establish the platform of fertility specialists across Africa and developing countries. Merck Foundation provided for more than 109 candidates, in clinical and practical training for fertility specialists and embryologists in more than 30 countries across Africa and Asia such as: Chad, Niger, Central African Republic, Cote D’Ivoire , Ghana, Ethiopia , Uganda, Kenya, Tanzania , Zambia , Nigeria, Benin, Mali, Burkina Fuso, Senegal, Guinea Conakry, Sierra Leone, Liberia, Cameron, Rwanda, Botswana, DR Congo , Congo Brazzaville, Gambia , Nepal, Sri Lanka, Bangladesh, Myanmar and Cambodia.
 
Merck Foundation is making history in many African countries where they never had fertility specialists or specialized fertility clinics before ‘Merck More Than a Mother’ intervention, to train the first fertility specialists such as; in Sierra Leone, Liberia, The Gambia, Niger, Chad, Guinea, Ethiopia and Uganda. 

Merck Foundation launched new innovative initiatives to sensitize local communities about infertility prevention, male infertility with the aim to break the stigma of infertility and empowering infertile women as part of Merck more than a Mother such as;
  • Merck More than a Mother media recognition award and health media training
  • Merck More than a Mother fashion award
  • Merck More than a Mother film award
  • Local songs with local artists to address the cultural perception of infertility and how to change it

Join the conversation on our social media platforms below and let your voice be heard
Facebook: Merck Foundation
Twitter: @Merckfoundation
YouTube: MerckFoundation
Flickr: Merck Foundation
Website: www.merck-foundation.com


Join Merck Foundation online community to exchange experience and information with other healthcare providers, researchers, students, policy makers and community members in Africa and beyond www.merck-foundation.com free registration

About Merck Foundation

The Merck Foundation, established in 2017, is the philanthropic arm of Merck KGaA Germany, aims to improve the health and wellbeing of people and advance their lives through science and technology. Our efforts are primarily focused on improving access to innovative healthcare solutions in underserved communities, building healthcare and scientific research capacity and empowering people in STEM (Science, Technology, Engineering, and Mathematics) with a special focus on women and youth. All Merck Foundation press releases are distributed by e-mail at the same time they become available on the Merck Foundation Website. Please go to www.merck-foundation.com to read more and/or register online to interact and exchange experience with our registered members.
  
About Merck

Merck is a leading science and technology company in healthcare, life science and performance materials. Almost 53,000 employees work to further develop technologies that improve and enhance life – from biopharmaceutical therapies to treat cancer or multiple sclerosis, cutting-edge systems for scientific research and production, to liquid crystals for smartphones and LCD televisions. In 2017, Merck generated sales of € 15.3 billion in 66 countries.
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