"We are honored to participate in the NYSE opening bell ceremony and look forward to the opportunity to showcase the hard work of our associates and employees throughout the entire company," said Robert A. Mariano, Roundy?s Chairman and Chief Executive Officer. "We believe our successful IPO and NYSE listing will help Roundy?s increase exposure with the investment community and further enhance shareholder value as we further communicate our long-term strategic initiatives."

The bell ringing ceremony celebrates Roundy?s initial public offering and subsequent listing on the New York Stock Exchange from February 8, 2012 under the symbol "RNDY."

About Roundy?s, Inc.

Roundy?s is a leading grocer in the Midwest with nearly $4.0 billion in sales and more than 18,000 employees. Founded in Milwaukee in 1872, Roundy?s operates 159 retail grocery stores and 99 pharmacies under the Pick ?n Save, Rainbow, Copps, Metro Market and Mariano?s Fresh Market retail banners in Wisconsin, Minnesota and Illinois.