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Brands can now engage with customers across the entire social media landscape with an integrated solution set, thanks to a group of new products and services introduced today by social media marketing agency LiveWorld (PINK SHEETS: LVWD) (www.liveworld.com). Recognizing the proliferation of social media in the every day lives of consumers and businesses, LiveWorld?s new products help brands cope and thrive in a world where everything is social.

?Brands are coming to terms with the social web because it?s where their customers live, form brand impressions, and make purchase decisions,? said Peter Friedman, LiveWorld?s Chairman and CEO (@peterfriedman). ?Customer experience - and in turn, perception of a brand - forms, flows and keeps changing across a variety of social network experiences. We call this pattern ?social brand flow.? Our new products and services are designed to help companies immerse themselves in that customer experience, creating a social brand flow across the social media landscape, and resulting in a persistent, consistent brand engagement.?

LiveWorld is launching four sets of new products today: 1) An enterprise-class Facebook Solution suite, including three new Facebook applications, Facebook Moderation and Facebook Community Management, 2) LiveBar 2.0?, an exciting new product to instantly add social networking to any web page in minutes, 3) Idea Power, an idea-gathering and brainstorm application, and 4) Community Center 3.0, a central community site platform with direct Facebook and Twitter integration. All of these products and services are available this month and can be deployed in dozens of languages. They are:

1) Facebook Community Suite: Provide your customers with a better Facebook experience. LiveWorld?s Facebook Community Solutions Suite is a comprehensive, enterprise-class mix of applications, moderation and community management services that - for the first time - enable brands to deploy and manage full community experiences on Facebook.

LiveWorld's three new full-featured Facebook applications - Forums, Idea Power Community, and Ask & Answer Support Community - enable a brand to create and manage a richer, structured Facebook experience with more features for their consumers. Based on LiveWorld's Community Center platform, in use for years by dozens of Fortune 100 brands, these applications reside on the brand?s Facebook page. They include LiveWorld?s industry-leading moderation tools and services, security features to manage spamming problems, and reporting - enabling brands to create user experiences on Facebook with the values and environment their customers want.

LiveWorld Moderation Services: Keep Facebook brand pages a clean, well-lighted place for your customers. Each LiveWorld application for Facebook includes LiveWorld's industry-leading moderation tools and services. These specialized tools filter language and enable moderators to rapidly review, approve and reject content, while proactively interacting with users. LiveWorld?s best-in-class trained moderation team does the actual moderation, or the brand can choose to do the moderation itself with LiveWorld?s tools.

2) LiveBar 2.0?: Make any web page social in minutes. With just a snippet of code, you can increase customer engagement on your existing web pages. Unlike Google Sidewiki, LiveBar enables brands to manage the user experience and social content flow on their sites. Without revamping or disturbing a site?s design, LiveBar 2.0 adds forums, blogs, shouts, profiles, friends lists, activity feeds and Facebook Connect to any web page via a bar at the bottom of the web page that rises as a translucent overlay when a user clicks on it. LiveBar?s optional library of interactive on-page widgets turns web 1.0 sites into web 2.0 sites instantly, creating dynamic social and user content experiences.

LiveBar 2.0 is immediately available in two versions. LiveBar Pro is a web services version enabling any company or person to add LiveBar to any site with a simple registration and one line of downloaded code, for just $19.95/month, charged to a credit card. The first month is free. Available today at www.livebar.com.

LiveBar Enterprise is for brands seeking higher volume discounts, additional infrastructure services, and features such as LiveBar?s unique distributed social ad network model.

3) Idea Power: Innovate with your customers using this new idea-gathering and brainstorming application. With Idea Power, you can brainstorm with your customers and get new ideas - thus reducing R&D costs and getting closer to the market. Users submit, tag, and vote on ideas, in any combination of rich text, photos and videos. In addition to sourcing ideas from customers, Idea Power includes a unique brand idea page to present the company?s ideas for customer feedback and brainstorming. Idea Power is available in three forms: Facebook application, standalone web site, or as part of LiveWorld?s Community Center 3.0 platform.

4) Community Center 3.0: Extend word-of-mouth reach, from your branded community site to Facebook and Twitter. Built on the 50^th technology release of LiveWorld?s fully-featured platform for building branded online community sites, Community Center 3.0 now includes direct Facebook Connect and Twitter integration along with drag and drop widget layouts and easy tuning of the form of application components. Community Center 3.0 carries forward the platform?s full suite of applications, including expressive profiles with guest books, friends lists, activity feeds and recent posts, blogs, forums, photo albums, user video, showcase galleries, community calendars, APIs for content integration and application development and many more features.

?The best social media programs today starts with a strategy for social brand flow, recognizing and empowering customers to engage with each other and the brand as they move about the social web,? said Friedman. ?There is no turning back; every page is becoming social. This is significantly affecting marketing, customer relationships and customer support. LiveWorld is dedicated to keeping our clients ahead of the curve with our comprehensive suite of strategy and management services, moderation tools and services, and a range of platforms from distributed to central.?

About LiveWorld:

LiveWorld is the go-to social media marketing agency for brands large and small to engage customers across the social media landscape. With 25 years of social media experience, we have the know-how to create a focused strategy, manage and moderate organic community venues and deploy flexible platforms. LiveWorld is headquartered in San Jose, California with additional offices in New York City and London. For further information visit www.liveworld.com.

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