BloomIQ.com Adds Herb and Vegetable Gardening Series!: John Henry Company, a leader in print, packaging, and merchandising solutions for the horticulture industry, has expanded its BloomIQ.com website to include additional resources for gardeners interested in growing vegetables and fresh herbs.
Vergrößern BloomIQ.com Adds Herb and Vegetable Gardening Series! | Bild: © dpa

Just in time for this year?s gardening season, BloomIQ.com has launched a new series of articles devoted to ideas, care tips, and helpful advice on organic and homegrown ingredients. These new edibles articles introduce each topic with a brief history and overview of the main cultivars with insights into origins, varieties, and flavors. Also included are tips on getting started, garden care, companion plants, and troubleshooting.

?At BloomIQ.com, we?ve seen lots of interest from our gardening community in fresh ingredients they can grow right in their own backyards.? commented Erin Willigan, Vice President of Marketing for BloomIQ, ?Our new edibles series is perfect for gardeners and home cooks alike, providing interesting and useful information all in one place ? from garden care and cooking tips to health benefits and fun facts. We?re continually adding new articles to our library, which now includes over 40 features on cut flowers, indoor plants, outdoor gardening, and edibles. ?

For further inspiration, there are also new herb collections featuring culinary themes such as grilling, marinades, vinaigrettes, and global cuisines. These complement the edibles collections that combine plants that grow well together to improve taste, enhance flavors, or deter pests. These and all BloomIQ collections come with a convenient printable shopping list to simplify the visit to the garden center.

When linked to a plant tag or sign, the BloomIQ.com edibles articles provide the support customers are looking for, both in the store and when they arrive home. This connection enables growers, garden centers, and supermarkets to inspire, educate, and assist customers, leading to a more successful experience. Articles are authored jointly with leading experts to ensure accuracy and are added regularly to stay ahead of emerging trends.

BloomIQ.com edibles articles are available as part of a turnkey marketing program that imprints scannable 2D codes on print and packaging to connect consumers to the website using a smartphone. The program provides graphic design and code creation services; URL management tools; website content; and reporting metrics to garden centers and supermarkets interested in promoting their herb and vegetable selections.

About BloomIQ.com

BloomIQ.com is an offshoot of The John Henry Company, a Multi Packaging Solutions company. The website provides an invaluable resource that eliminates the guesswork for consumers, offering expert advice on selecting and caring for plants and cut flowers. BloomIQ.com?s relationship with thousands of growers across the country provides access to timely information about new ideas and emerging trends. Visit www.BloomIQ.com for information, inspiration, and education.

About John Henry®, a Multi Packaging Solutions Company

The John Henry Company, a Multi Packaging Solutions company, is a leader in print, packaging, and merchandising solutions for the horticulture and floriculture industries with more than 100 years of experience. Multi Packaging Solutions is a leading print and packaging company offering an array of solutions to the horticulture, entertainment, health, and beauty markets. MPS has a seasoned management team with vast experience in print and packaging and is known for creativity, innovation, and technology. Find out more at www.jhc.com and www.multipkg.com